Hi, we are Maria, Taru and Juha

Founders of Wealthy Habits

This is our Story
 

Wealthy Habits began with a simple idea: helping others and giving back.

In 2006, Taru and Juha met and shared a life-changing conversation about money. Taru had developed a practical system for spending less than she earned and investing the rest. Juha, a high earner unsure how to manage his finances, was inspired. Together, they refined the system into what became the BORING Method—built on three timeless principles: spend less than you earn, keep a buffer, and make your money work for you.

Year after year, they practiced the BORING Method and enjoyed growing financial safety and freedom. A decade later, in 2016, Juha met Maria, and their conversations about wealth sparked a new wave of inspiration. Maria embraced the BORING Method with her family, discovering even more ways to save and invest. The trio began sharing their approach with friends and loved ones, helping many take control of their finances.

In early 2025, Maria, Taru, and Juha decided to create something bigger: an online community where these principles could reach and support even more people. That vision became Wealthy Habits—a space where anyone can learn, grow, and build lasting financial freedom.

Now, the Wealthy Habits community is here for you. Whether you're just starting out or refining your financial journey, it’s a place to feel supported, take action, and build the habits that lead to real wealth.